`SPINNING VALUE' NEW THEME, LOGO
Article Abstract:
Lakshmi Machine Works Ltd (LMW), the spinning machinery manufacturing company, has adopted a new theme and logo, `Spinning Value', along with its existing logo `Goddess Lakshmi' and the theme Spinning System. The new theme Spinning Value has a blue pyramid symbol, which stands for values and perfection and the revolving fire for burning the negative forces. The company is trying to bring out prominence and hidden value of its products through its new logo and theme. The new logo will stand for trustworthiness and transparency, service and support from the manufacturer. The new logo will be used for all the promotional activities of the company. (um)(psr)
Publication Name: Economic Times
Subject: Business, international
ISSN: 0013-0389
Year: 1999
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SSI TO HAVE NEW LOGO
Article Abstract:
Software Solution Integrated Ltd (SSI) of Chennai has introduced a new logo in order to give a different corporate identity to the company. The new logo will portray SSI as the company that provides cutting-edge technology that works. SSI has 51 software education centres, mostly in south India, at present. It plans to open 12 new branches and also expand through franchisees. (khr)
Comment:
Introduces new logo in order to give different corporate identity to company
Publication Name: Economic Times
Subject: Business, international
ISSN: 0013-0389
Year: 1998
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TATAS LAUNCH NEW LOOK LOGO
Article Abstract:
The Tata group unveiled its new corporate logo, a blue oval with a white T, on February 11, 1999. The logo is meant to symbolise the group's strategy to have a common corporate identity and promote a unified brand. The logo has been designed by Wolff Olins of the UK. (khr)
Publication Name: Economic Times
Subject: Business, international
ISSN: 0013-0389
Year: 1999
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